Hubspot Deep Dive and 2025 outlook $HUBS
The software maker has so far avoided the SaaS downdraft because of AI
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Overview
HubSpot, founded in 2006 by Brian Halligan and Dharmesh Shah, is headquartered in Cambridge, Massachusetts. The company offers a customer platform powered by AI that unifies marketing, sales, customer service, CMS, and operations software. In FY 2024, HubSpot reported approximately $2.17 billion in revenue, reflecting ~25% year-over-year growth. Its top competitors include Salesforce, Adobe, and Zoho. As of Q1 2025, HubSpot served over 258,000 customers, up 19% YoY.
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